There are many credible rumors and reports. They suggest the “iPhone Fold” will kick off a major upgrade cycle for Apple. This will start around 2026. Here’s a breakdown of what people are expecting, what kinds of evidence there is, and what the risks are. If you like, I can also estimate how this will play out for users (including in Uganda).
What we do know / what rumours are saying
These are the main points that are consistent or repeated among rumors and analyst reports:
| Detail | What’s being said |
|---|---|
| Launch timing | A number of sources expect Apple to release the foldable iPhone in late 2026 (around September), possibly alongside the Pro/Pro Max models of iPhone 18. Apple World Today+4Tom’s Guide+4AppleInsider+4 |
| Production ramp | Initial production expected to start with a “mini pilot line” (for testing) in Taiwan, then mass production later. Volumes at first will be limited. Hindustan Times+3AppleInsider+3Tom’s Guide+3 |
| Design specs & features | – Book-style foldable format (like Galaxy Z Fold) rather than a flip/clamshell style. Tom’s Guide+3Hindustan Times+3Apple World Today+3 – Inner display size approx 7.7-8.0 in; outer (when folded) ~5.5-5.6 in. AppleInsider+3Tom’s Guide+3Apple World Today+3 – Thickness ~9-9.5 mm folded; when unfolded maybe ~4.5-4.8 mm. Hindustan Times+1 – Some rumours suggest Touch ID might return (e.g. in a side button) because Face ID hardware might struggle in the foldable form factor. Hindustan Times+1 |
| Pricing & market positioning | High-end / premium device. Price estimates in the range of US$1,800-$2,500 for the first generation. Apple World Today+2Hindustan Times+2 It likely won’t sell as many units at first compared to the standard line, but will help raise attention (and possibly average selling price) and pull upgrade demand forward. AppleInsider+2Tom’s Guide+2 |
| Effect on Apple’s release schedule | Apple might shift some launches. E.g. Pro / premium + foldables in the fall; “standard” models possibly delayed or pushed to spring 2027. MacRumors+2mint+2 The iPhone Fold could act as a catalyst to “reset” or accelerate the upgrade cycle. Stocktwits+3MacRumors+3AppleInsider+3 |
Why it could spur a big upgrade cycle
Here are reasons why this might lead to a strong wave of upgrades:
- Novelty & Form-Factor Shift
Foldable phones are still niche. They represent a major change in how people can use a phone. Users get a bigger screen. There is more multitasking. It offers hybrid phone/tablet functionality. If Apple creates a good hinge and ensures good durability, many users may want to upgrade. They might be simply seeking tight integration to experience that. - Premium Appeal & Marketing Pull
Apple often benefits from flagship devices that generate buzz. A foldable iPhone would almost certainly receive a strong marketing push. That often increases visibility and demand for the rest of their lineup. People get interested and then maybe opt for a “more affordable” device but still upgrade. - Stalled Upgrades / Innovation Lulls
Some reports say the incremental improvements in recent iPhones aren’t strong enough. Many users do not feel compelled to upgrade. A foldable introduces a more significant improvement. That could overcome upgrade hesitation. MacRumors+1 - Market Trends in Foldables
Foldables are forecasted to grow fast (double-digit growth). Apple entering could bring more legitimacy and scale, which could lower costs over time and improve availability. MacRumors+1
Risks / What Could Go Wrong
There are reasons why the foldable iPhone might not unleash a huge upgrade boom. The upgrade cycle could be more modest.
- High price & limited supply: Early units will likely be expensive, quantities limited, and possibly with supply chain constraints. That means only a subset of Apple’s customers will adopt initially. Investors.com+2Apple World Today+2
- Durability concerns: Foldables (even from leading manufacturers) still suffer from concerns like hinge wear, screen crease, durability, etc. If Apple has missteps, that could slow adoption.
- Comfort & use case: Not everyone needs or wants a foldable. For many, a good “flat” iPhone is sufficient. Battery life, weight, and thickness are trade-offs that could deter some buyers.
- Competition from Android / rivals: Samsung, Huawei, etc., already have foldable models. Cost, features, and value from those may compete. Apple may need to show something distinct.
What “Huge Upgrade Cycle” Look Like
Putting together what I’ve seen, if things go well:
- Apple could see iPhone unit sales increase in 2026 vs. 2025, possibly by ~10% or more. There are reports of suppliers being told to expect a 10% increase in orders. AppleInsider
- The foldable iPhone could be ~3-5 million units in 2026 (first year) rising into tens of millions by 2027. Hindustan Times+1
- The presence of a high-profile premium device might pull upgrade cycles forward. People who might have waited another year may upgrade in 2026.
- Average selling price (ASP) might increase for Apple, which improves margins.
My Take
I think the evidence points strongly toward the iPhone Fold being one of the anchors of Apple’s 2026 strategy, and yes, it probably will spur an upgrade wave — though perhaps not as massive as some more exuberant forecasts suggest (i.e. not every iPhone user will upgrade just because of the Fold). But for tech-savvy customers, early adopters, and those interested in productivity / multimedia, it could be compelling enough.
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