Meta’s €3 billion, ~3% strategic stake in EssilorLuxottica underscores its commitment to leading the smart eyewear revolution. The investment solidifies a deepening partnership benefiting from EssilorLuxottica’s scale and Meta’s AI capabilities. With over 2 million smart glasses sold and more advanced 3rd-gen models in development, this move positions Meta to potentially boost uptake of AI-driven wearables dramatically in the next 12–18 months.